Herkind

Services: Branding, Social Media Strategy

Jordie came to us to create a brand to stand apart from the many other naturopaths and wellness practitioners in the online space. Jordie is an acne specialist on a mission to empower women with skincare knowledge and solutions rooted in naturopathic principles. We started with a brand strategy that allowed us to get hyper clear on the brands mission, values, competition and target market. In order to speak to her target market of young, conscious women, we set out to design an identity that clearly isn't a typical wellness brand. We created an identity that is inviting, empowering, feminine, and hasn't been done before.

FEMININE | WELCOMING | EMPOWERING | conscious