The dream design biz mentorship: Doors close 05/06/ 22
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The Dream Design Biz Mentorship

The one-on-one mentorship program where growing design studio founders go to team-up, re-imagine, streamline, build out, and scale-up.
With constant and custom support from Chelsea over the course of six months, DDBM is designed to help you create the most impactful progress in your business yet.

A season-in-business of accelerated growth and unwavering support.

Hone in and market your unique expertise
Stand out in the design industry
Structure for profitability + growth

You founded your design studio out of a passion for the craft, and a desire for more freedom, right?

If that was the goal, but lately, business feels a little different than initially pictured, and a lot more… Like this?

  • Feeling overworked and undercompensated for the business problems you know you're solving
  • Under-pricing and over-comitting to stay competitive, but burning out as a result
  • Being at the whim of your inbox, Instagram account, and unpredictable schedule or lead flow
  • Feeling lost in a sea of “me too” mesaging – wanting to finally create a compelling message that stands out and sets you apart to the right clients
  • Having a sense of wanting to do more with your business – like honing your positioning, launching something new, or expanding your team

You deserve a life, business, and client-base that fuels you, and allows you to…

01
Feel in control:

of your schedule, your projects, your income, and your wellbeing. In DDBM,  I’m here to support you in building a business around your life, not a life around your business.

02
Become irreplacable:

We’ll work together to position your studio and align your offer suite with your ideal clients in a way that allows you to become their ride-or-die problem solver.

03
Pour into your zone of genius:

If growth and scaling feel like the right next step for you, we’ll work together to create your dream-team support system so you can stay doing only the work you adore.

It’s time to simplify, double down on your strengths, and receive the support you deserve to move towards your big-picture goals.

Get on the waitlist
Introducing...
The Dream Design Biz Mentorship
If you’re tired of struggling to stand out to dream clients, and want to book out your business in a way that feels true to you, I’m here to help you grow with more confidence than ever before.

I’m Chelsea, and I work with designers who are living in their purpose, but are feeling frustrated and overwhelmed when it comes to business, marketing strategies, and systems. My passion is to help you to build, fine-tune, and scale your design business in a way that brings your goals closer, faster, and feels like you.

I partner up with a small number of studio owners per year, and support them in moving towards their long-term vision faster – without all the second-guessing, overthinking, and sheer overewhelm of going solo at the helm of your design business.

I created DDBM  as the program that I wish existed in my first few years of design-business-ownership. It’s the close-knit support you crave, paired with the accountability and external perspective thats needed to really move the needle for your goals in a big way – over the course of the next six months.

It is possible for you to confidently:

  • Lead clients through a proprietary, supportive process that sets you apart

  • Raise your rates and price your projects in a way that reflects the value you deliver

  • Adopt a sales process that feels good for you and your potential clients

  • Create an effective marketing strategy that embraces your personality and natural energy

  • Communicate the value you uniquely bring to your dream clients business'

  • Become your  clients’ top choice through a strong positioning strategy

  • Hire your dream team members if you have goals to expand (or just to delegate the things you don’t love!)

  • Structure your days in a way that puts your wellbeing first

Get on the waitlist

Cahlia Southon, South Co. Studio

“I found my love and passion for my job again”

It's really hard to articulate how something has impacted your world when you don't recognize the person or business you used to be haha.

Here's a list of everything I gained from working with you:
+ The ability to identify who is and who isn't my ideal client
+ The strength to say "no" and to have boundaries
+ The confidence to charge what I want and see the value in it
+ A streamlined process
+ A good marketing strategy with content pillars
+ MONEY. Hahahaha. I earned money, by implementing what we worked through
+ The confidence and skills to implement a sales call
+ A love for celebrating the wins, no matter how small
+ A business that I am proud of and is super successfull
+ A friend, duh!

And my GOD, have I grown in my confidence, mindset and realising my own worth. DAMNNNN! I'm a whole new person. I also raised my prices exponentially, set my boundaries in place, defined and redefined my ideal audience, created a freebie, grew in my confidence, nailed my processes, added new services and so much more. I found my love and passion for my job again. I found balance. I found me.

JANELLE OLAYVAR, honeyfig studio

“You need her in your life, like yesterday!

Working with Chelsea was the most invaluable experience I've had in my business. She's helped me identify my unique place and purpose in the brand + web design industry - it can be hard when there are so many talented designers in the field that you look up to that you can feel like you don't belong or you don't bring value.

She helped uncover the nuances in how I operate in my business that really give my business that magic spark (or place) in the industry. I now feel extremely confident in who my target audience is, what their pain and pleasure points are, what they're struggling with and how I can help them. When you know that information and what that magic spark is about your business, you get SO much clarity and confidence in yourself and your business and everything else just comes so smooth and natural.

Chelsea made the biggest impact in my business and she really helped me grow as a business owner. You need her in your life, like yesterday!

SAMARA, Samara bortz design

"I've more than tripled my package prices and am about to raise them again."

Before working with Chelsea, I had a lot of fear and hesitation surrounding what to charge for my work, the kinds of people I could best serve, and what makes my design business unique from the seventeen million other designers on Instagram.

With her mentorship and support, my business has COMPLETELY shifted. In just six months, I've more than tripled my package prices and am about to raise them again. I've hired team members, outsourced additional support, and expanded my services.

At the start of our time together, Chelsea asked me to make a list of my dream clients - approximately 10-12 people I would love to work with. Now, just six months later, I have actual projects booked with TWO of those people. The power of manifestation? Yes. But also - the power of a truly aligned, supportive, actionable coaching experience.

Edila Stace-Smith, Blank Tela Studio

“You have something really special about you, Chelsea, that allows you to see people for who they are...”

I am so happy with all that we accomplished from figuring out my ideal client, launching a new service, launching a freebie, working on marketing plans, copywriting and all the endless design knowledge tips you shared with me. BUT the thing that I am most grateful for to have gained from you is all the mindset shifts and knowledge that you helped me with.

I would say 80% of our mentorship was mindset and I am so glad it was because without a healthy mindset the other things would have never fallen into place. Every time I had a mindset issue the feeling of being reassured and just guided by you always made me feel so much better and that I could confidently manage the situation.

You have something really special about you, Chelsea, that allows you to see people for who they are and guide them based on what is best for them not only as a business but as a human being.

Charlie Sampson, Dear.d.lilah

“...her delivery of the things I needed to hear most, at the exact time I needed to hear them, was just... pure MAGIC.”

Chelsea was the first person to truly stand up for me as a designer. Before working with her I was so unsure of the value of my potential... but right from the get-go Chelsea blew me away with how strongly she believed in me. Straight away I just KNEW she had my back – like I could seriously count on her. Chelsea is caring but honest.

And her delivery of the things I needed to hear most, at the exact time I needed to hear them, was just... pure MAGIC. I cannot thank her enough for helping me let go of the things that were seriously keeping me small. No more will I allow anything into my life that isn't aligned with both my values and dreams. I cannot recommend Chelsea as a coach (and friend) more highly – she is the real deal!

Next story
the method

We’ll go through the below pillars sequentially at first, and then revisit them as needed as we adapt and continue to re-imagine as our time unfolds.

01. Positioning your brand

Defining a unique position for your design studio in the market is typically the first overarching task that we’ll take on as a team. Your positioning is something that seeps through into every area of your business:

  • who you target,
  • how you target them,
  • what you offer,
  • how you offer it, and so on.

This is one of the most rewarding things we’ll do together as it helps set the stage not only for our time together, but for your business trajectory moving forward for years to come.

02. Offers and unique method

After we’ve defined where you shine in the market, we’ll look at your offers and processes to ensure that they align with your positioning. Our goal is to ensure that what you offer, and how you offer it, feels irreplaceable to your target audience.

Here, we’re looking to:

  • build in more efficiency,
  • increase client results,
  • create a seamless and luxurious experience
  • craft a proprietary method or framework

to further support your positioning and better serve your clients.

03. Marketing and growth

When our groundwork is laid in pillar one and two, we move into creating custom marketing and acquisition strategies that align with your personality, preferences, lifestyle and… You guessed it; positioning!

We take a holistic approach to building strategies and systems that feel good at your unique stage of business and life, and make it a priority to create foundations that can move and grow with you, even after our time together is over.

Get on the waitlist

My fellow design studio ownin' pal with big plans...

Let's redefine what a dream business looks like for you, and shape your life-giving studio that embraces and supports every part of you.


When I first started Honey & Co. four years ago, I vividly remember stayng up at night trying to "crack the code" as to why certain studios seemed to have it all together – the clients, the process, the consistency in work...

While I was over here drowining in strategies and courses, still left feeling as confused and lonely as when I started.

I would wonder if they were just more “cut out” for business ownership than I was. And, if they were, maybe I should just try to replicate what they were doing instead of sitting around feeling defeated. Can you relate?

But, to be honest, trying to replicate what seemed to be working for other studios slowed me down, and did a huge number on my confidence and self worth.

What I came to realize, though, is just how opposite of “one size fits all” running a deisgn business really is – in an online space that would love to convince you otherwise.

In a space that tells you what you should be doing to be successful, I made it my mission to create a program that provides customized support and strategy to help you gain control of your marketing, your projects, and your process – in a way that fully honors who you are.

"When I started working with Chelsea, I had actually recently been diagnosed with an autoimmune disease and I thought my business was done. I thought I was going to have to stop working because of my health, but she met me right where I was at. She helped me re-imagine my business and actually restructure so I could work fewer hours, but still make just as much as I was making before so that I could continue doing what I love despite what was going on at that time in my life."

CLAIRE, BLOOMING DESIGN CO.

My mentorship clients accomplish incredible things, like…

Get on the waitlist
let's talk deets

Curious about how it all works?
Take a peek at your next six months.

1:1 Calls for big-picture planning

We'll meet twice monthly for an hour on Zoom to ideate, brainstorm, create, problem-solve, plan, and process. After every call, I send custom notes, action steps, and exercises via our shared Asana dash, which is also where you'll share any material, plans, or copy you'd like reviewed!

ulimited voxer support for in-the-moment coaching

We keep in touch via Voxer (voice memo and messages) for questions, problems, and coaching. There’s no such thing as too much communication– I encourage you to keep in touch daily, or as much as feels supportive for you.

monthly group calls for further support & collaboration with like-minded designers

Group "fireside chats" take place once a month, and represent a space to connect, dream, and collaborate with a small group (6-ish) of fellow design studio founders.

LET’S GET THIS PARTY STARTED!

You might be the perfect fit for 1:1 mentorship if...

  • ✓  You've done the online courses, but you're looking for support that embraces your unique personality, working style, and vision.
  • ✓  You're a small-to-mid size design studio owner who's ready to move past the start-up phase with high-touch 360° support that adapts and grows with you.
  • ✓  You'd love to work with a mentor who marries mindset work, marketing, systems, and strategy.
  • ✓  You're confident in your design skills, but you've been craving support to create sustainability and growth in the next chapter of your studio.
  • ✓ You'd love an open, supportive space to lean into as you experiment, play, and grow (no idea is too big here!).
  • ✓  You're interested in building a sustainable business rooted in your values, over trying to fit into a quick-fix framework to make 6 figures.
  • ✓  You know the power that six months of dedicated time, effort, and energy can have in the grand scheme of your growth and goals.
put me on the waitlist!
What’s included, exactly?
  • Six months of bi-weekly 60 minute 1:1 mentorship calls

  • Unlimited voice and text message coaching Monday-Friday

  • Custom call notes, next steps, homework and exercises in our shared dash

  • Weekly material reviews of anything you’re working on, from web copy, to captions, to design client work.

  • Monthly group ‘fireside chats’ to connect, learn, and collaborate with a handful of fellow studio founders

6 month payment plan

$1250 per month

SINGLE PAYMENT

$7500 USD

Waitlist me, chels!

Kind words from past and current clients.

ceara Maguire, Wild cove creative

"Chelsea helped me create new lead generation processes, improve my marketing tactics, but most of all she helped me to feel confident in my business.

By the time we finished our work together, I had sent a proposal for 3x what I would have charged at the start of us working together. Not because I wanted more money, but because I understood the value of what I was providing my clients and the transformation that I could help them achieve in their own business.

Chelsea has a wealth of knowledge around running a design business and she doesn’t just tell you what you should be doing, she helps you discover the best steps to take for the success of your own business. I feel so much more capable and I’m certain my business will succeed."

Lydia, Lydia wolter studio

"Chelsea is incredibly thoughtful, kind, and knowledgeable. Chelsea’s ability to uncover unique solutions and opportunities while also guiding you to discover your own answers is amazing.

She helped me with so much from my mindset and perspective, to creating new marketing strategies, to refining/improving service offerings, and so much more.

I am so grateful to have had her support over the last six months and I cannot recommend her enough."

Brooke VaNSCHAICK, Flora Creative co.

“Working with Chelsea gave me the time, space, and strategy to hone in with confidence on who I am as a brand, and who I'm best suited and most passionate to serve.

She helped me position my business around effectively and strategically communicating my values to my ideal clients, which through her process, we discovered are photographers and florists. She helped me understand the immense value I deliver and promise to my clients, and how to go about talking about it through my content without sounding salesy or unlike myself.

Her process helped me dial in on what makes me unique as a business owner, and gave me permission to lean into my differences, which I now realize are ultimately key reasons why my clients choose me.

She encouraged me to stay true to myself and to avoid following trends that don't feel aligned – which has served as such a great reminder to stay true in everything that I do and trust my vision to guide my growth."

ceara Maguire, Wild cove creative

"Chelsea helped me create new lead generation processes, improve my marketing tactics, but most of all she helped me to feel confident in my business.

By the time we finished our work together, I had sent a proposal for 3x what I would have charged at the start of us working together. Not because I wanted more money, but because I understood the value of what I was providing my clients and the transformation that I could help them achieve in their own business.

Chelsea has a wealth of knowledge around running a design business and she doesn’t just tell you what you should be doing, she helps you discover the best steps to take for the success of your own business. I feel so much more capable and I’m certain my business will succeed."

Lydia, lydia wolter studio

"Chelsea is incredibly thoughtful, kind, and knowledgeable. Chelsea’s ability to uncover unique solutions and opportunities while also guiding you to discover your own answers is amazing.

She helped me with so much from my mindset and perspective, to creating new marketing strategies, to refining/improving service offerings, and so much more.

I am so grateful to have had her support over the last six months and I cannot recommend her enough."

Brooke VaNSCHAICK, flora creative co.

“Working with Chelsea gave me the time, space, and strategy to hone in with confidence on who I am as a brand, and who I'm best suited and most passionate to serve. She helped me position my business around effectively and strategically communicating my values to my ideal clients, which through her process, we discovered are photographers and florists. She helped me understand the immense value I deliver and promise to my clients, and how to go about talking about it through my content without sounding salesy or unlike myself. Her process helped me dial in on what makes me unique as a business owner, and gave me permission to lean into my differences, which I now realize are ultimately key reasons why my clients choose me. She encouraged me to stay true to myself and to avoid following trends that don't feel aligned – which has served as such a great reminder to stay true in everything that I do and trust my vision to guide my growth."

WINS IN THE WILD

What'll it be, friend?!

Whether you’re ready to go full-time in your design business, start getting visible while still feeling like *you*, or get the support and strategy you need to stand out to dream clients so you can sustainably grow, I'm here to help you make it happen.

Not ready to enroll but wanna make sure you’re notified about future openings?

Doors to apply for your spot in DDBM open just twice a year. Our next enrollment period will be early 2023. Get on the waitlist to be the first to know when we’re accepting applications!

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