Attract the right customers with far less effort
Bespoke brand strategy house for boutique shops and expert service providers
We help boutique shops and service brands magnetically attract customers through unique positioning, messaging, and visual strategy that allows them to stand out as the best option for their people in a crowded market.
Our proven Holistic Brand Strategy™ method harnesses differentiation, compelling messaging, and the emotive capacity of image to captivate and connect, perfected by our work with dozens of brands over our years as an independent studio.
You need a stylish, sticky brand that is irresistible to your people – we'll do it through bespoke strategy that connects using values, empathy, and story.
We’re not your mama’s brand studio
We help boutique shops and service brands magnetically attract customers through unique positioning, messaging, and visual strategy that allows them to stand out as the best option for their people in a crowded market.
Our proven Holistic Brand Strategy™ method harnesses differentiation, compelling messaging, and the emotive capacity of image to captivate and connect, perfected by our work with dozens of brands over our years as an independent studio.
✨ Our Clients have been featured in ✨
Vogue / Us Weekly / British Vogue / Vogue Arabia / Rocky Mountain Bride/ QVC / The Globe and Mail / Wellness Official
A brand image customers will lust after
Herkind
Luna Extension Studio
The Wellnest
hair
boutique
naturopathic
skincare
pilates
studio
case study
case study
case study
Treat your eyeballs–view portfolio
Quick links
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Being different than your competitors can feel risky. But where the danger truly lies? In being another of the same.
I’m the resident messy perfectionist and the introverted creative type*.
*See also: bound to become your fast friend when we bond over our love for rescue pups or Coconut La Croix.
My passion is holding, supporting, and building the dreams of fellow women founders. I believe that only good things can come from a world where more women are living in their purpose and finding success in the world of entrepreneurship and business.
"She made growing a brand fun, not stressful"
Working with Honey & Co. has shown me the value in investing in a personal brand that really speaks to my audience. It has helped me get clarity on my messaging, and has made growing a brand fun, not stressful- because I understand my brand's direction and values. I joke around that Chelsea "held my hand" through it all- but she truly did. I couldn't have imagined the final product to turn out any better.
- Jordana, Herkind
"I can't wait to continue working with her"
I was involved at every step of the design process for critical feedback that I always failed to give since every visual Chelsea came up with was perfect. All deliverables were always presented in the most beautiful documents that provided in depth reasoning for how and why every design element was chosen. Every time I received a design file from her, I was in awe of the colour palettes and designs she came up with and I’m so in love with the visual identity she created for my brand. I can’t wait to continue working with her on my future projects.
- Mehek, Urban Narrative
"You made our brand everything we love."
You were SO amazing to work with! Thank you for being an amazing listener and visionary! You truly made our brand everything we love and celebrate and we are sooo happy!
- Shannon and Joe, Century Tree Co.
come home to your business
Are you a designer?
The Dream Design Biz Mentorship is the one-on-one business mentorship program for design studio owners who are seeking guidance that brings them closer towards themselves and their business goals.
Are you a designer?
The one-on-one business mentorship program for design studio owners who are seeking guidance that brings them closer towards themselves and their business goals.
The Dream Design
Biz MENTORSHIP
These are affiliate links to tools that we use daily In the studio.
