Define your brand ethos, establish your aesthetic, and find your tribe.


Holistic brand and website design for beauty, wellness, and do-good brands.

Screen Shot 2019-07-15 at 11.45.46 AM.png



Choose the service below that you could use some help with, relax, and watch the magic unfold.

Seriously… watch. It’s gonna be pretty.


strategic brand identity systems

I create simple and beautiful brands governed by minimalism and attention to detail. This is where I thrive; so sit back, relax, and watch your brand come to life. With my in depth brand strategy process and your guidance, together we will craft a brand that is not only beautiful, but is uniquely tailored to speak to your people.

styled squarespace websites

An equally beautiful and functional website is absolutely imperative to becoming an established company in your niche. I specialize in building minimalist and easy to navigate Squarespace websites that exude style and brand consistency. Your site will be totally customized to your branding and unique needs.

Branded print + media design

Your visual brand is your bread and butter when it comes to creating raving fans who recognize and love your brand. Whether it be through business cards, packaging, flyers, or stationary, I am your girl when it comes to designing custom physical material that captivates and woos your target audience.

Death to brand envy. Enter: brand lust.


Find inspiration in one of my featured projects.

Screen Shot 2019-07-14 at 11.20.13 PM.png

Hi! I’m Chelsea.

I’m a brand strategist and website designer from Victoria, BC, Canada.

I specialize in brand identity design, brand strategy, and styled Squarespace websites for female-founded businesses, who all share one thing: a whole lotta heart.


Free resources for creatives

+ clients alike.


Kind, Kind Words.


Press & Media

Recent Interviews and Features